2012年3月12日 星期一

數位互動更進化:2011 Burberry 秋冬走秀 @北京



我們看過戶外投影藝術,我們也看過各種使用現在數位技術所表現的投影創意,但一個好的數位秀導卻是為品牌加分的創意關鍵

知名品牌 Burberry 在去年四月於北京舉辦了這場數位走秀,結合虛與實,質感氛圍到位,包含前後左右還有天的視覺結合,包圍在場所有與會者,就像請出了數百位的專業模特兒走秀一般,非常具有氣勢

《Burberry:Beijing》


《Burberry:Beijing - Full Show》

CREDITS
Client:Burberry
Directors:Adam Parry and Lee Hempstock
Producer:Debbie Crosscup
Producer (Live Action):Patrick Duguid
Head of CG:Jason Nicholas
VFX Supervisor:Neil Riley
Production Manger:Jen Coatsworth
Production Coordinator:Steven Riley
Lead Editor:Jamie Foord
Editor:Nick Hirstou, Nadine Strohhaecker
Design and Art Direction:Giles Dill, Lucasz Pazera, Marcin Pazera, Daniel Cacouault, Henrick Homburg
Storyboarding:Robert Nelson, Douglas Ingram, Richard Buxton,
Modelling and Texturing:Cesar Nunes, Marc Di Nocera, Liana von Rensburg, Agnes Billar, Darren Cullis
Rigging:Chris Dawson, Maarten Heinstra
Animation:Alexandra Gasztowtt, Gary Cureton, Conor Ryan, Simon Clarke, Wes Coman
VFX:Sajjad Amjad, Jamie Franks
Lead Lighting and Rendering:Guillaume Cassuto
Lighting and Rendering:Femi Adegboye, Agnes Billar, Darren Cullis

Lead Compositing:Johnny Still
Compositing:Niamh Lines, Stephane Coedel, John Taylor, Philippe Vallete, Abel Kohen, Tim Kirkby, Salvador Maldonado

Additional Animation:
Illusive Studios:Nuno Conceição, Luis Silva, Ruben Valente, Luis Lopes
Prime Focus:
Producer:Belinda Grew
Animation:Olly Nash
Glassworks Amsterdam:
Producer:Hannah McDonald
Animation:Ruediger Kaltenhaeuser, Markus Lauterbach
MPC:
Producer:Josh King
LEAD VFX Artist:Richard McKeand.
VFX Artist:Adam Crocker
DataLab rendering:Chris Vincze
Munky:
Producer:James Chads
Exec Producer:Gary Brown

 

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